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RAISE A GLASS TO HELP THE LESS FORTUNATE THROUGHOUT DECEMBER AT “CAUSE ON THE ROCKS”12/8/2009 Viceroy Santa Monica partners with Causecast and Habitat for Humanity of Greater Los Angeles to help eliminate poverty housing.
(SANTA MONICA, CA; December 3, 2009)—This December, Viceroy Santa Monica invites Angelenos to raise their glasses for a great cause with the latest installment of their “Cause on the Rocks” series. Throughout the month, the hotel will partner with Causecast and Habitat for Humanity of Greater Los Angeles (HFH GLA) to raise money through the sales of The Cranberry cocktail. Featuring vodka, cranberry liquor, lemon juice, and simple syrup served on rocks for $10, 100% of the proceeds from this holiday-inspired libation will be donated directly to HFH GLA. The Cranberry cocktail will be available on the cocktail menu every day throughout the month of December and the hotel is hoping customers will get in spirit and exceed the over $4000 raised for Stand Up for Kids in November.
On Tuesday, December 8 from 7:00 to 10:00 p.m., Viceroy Santa Monica will host “Cause on the Rocks: Blended,” featuring Grammy Award winning DJ Burt Blackarach spinning poolside and speakers from Habitat for Humanity of Greater Los Angeles. Guests will also have the chance to win a free cabana and a bottle of champagne at Viceroy Santa Monica. Viceroy is hoping to replicate the success of their “Cause on the Rocks: Blended” event which took place on November 10, 2009 and drew a crowd of over 300 attendees. The hotel plans to continue the “Cause on the Rocks” series in January with a new, seasonally-inspired signature cocktail and local charity partner.
VICEROY SANTA MONICA
1819 Ocean Avenue
Santa Monica, CA 90401
310.260.7511
www.viceroysantamonica.com
ABOUT VICEROY SANTA MONICA:
Viceroy Santa Monica is the flagship hotel of the Viceroy Hotels, Resorts & Residences collection. In 2009, it debuted on Travel + Leisure’s roster of the world’s Top 500 Hotels, and was also named one of the top 15 boutique hotels in the United States by Departures Magazine’s 2008 Reader’s Survey. The first Viceroy property created in partnership with internationally acclaimed designer Kelly Wearstler, the hotel blends hints of British colonial and lavish Regency style with modern materials and a bold color palette. Each of the hotel’s 162 guestrooms and suites are appointed with graphic moldings and wallpaper, custom furnishings, and marble bathrooms. Expansive executive suites with full ocean-view balconies feature one-of-a-kind furnishings, coffered ceilings, and whirlpool tubs with steam shower. Viceroy Santa Monica is home to the acclaimed restaurant Whist and the scene-making Cameo Bar.
ABOUT CAUSECAST:
Causecast is an online global community and social action network that connects, promotes and empowers both nonprofit organizations and individual activists. By providing interactive resources and groundbreaking tools, Causecast helps transform interest into action, directly influencing positive change.
ABOUT HABITAT FOR HUMANITY OF GREATER LOS ANGELES:
Habitat for Humanity of Greater Los Angeles strives to eliminate poverty housing through advocacy, education and partnership with families in need to build simple, decent affordable housing. Since 1990, HFH GLA has built and renovated over 600 homes locally and worldwide, transforming the lives of hundreds of individuals. For more information, visit www.habitatla.org.
Jo-An Turman
HFH GLA
T: 310-323-4663 ext 121
jturman@habitatla.org
WAGSTAFF WORLDWIDE
Ty Bentsen / Trisha Cole
323.871.1151
tyb@wagstaffworldwide.com
trisha@wagstaffworldwide.com
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